Best Gulab Jamun

Name: Best Gulab Jamun
Prep time: 35 min
Cook time: 10 min
Total time: 45 min
Cuisine: Asian, Middle Eastern
Ingredients: 1 cup khoya ((mawa or dried evaporated milk solids) or 200 grams khoya); ¾ cup grated paneer (or 100 grams of paneer (cottage cheese)); 3 tablespoon all purpose flour; 2 tablespoon fine sooji ((rava or semolina)); 4 green cardamoms (- powdered in a mortar-pestle or ½ teaspoon cardamom powder); 1 tablespoon milk (or add as required); ¼ teaspoon baking powder; oil for deep frying the gulab jamun; 250 grams sugar (or about 1.75 cup sugar); 1 cup water; 1 tablespoon rose water; 1 tablespoon milk ((optional) - read notes)